David Guerrero

David Guerrero is a small business marketing consultant and owner of Prolific Marketing Consulting.  With 3 years of experience in real estate marketing and 4 years in the banking industry; David helps start up businesses and property management companies cut their advertising and marketing budgets while increasing their sales and profits. He accomplishes this thru traffic generation via social media, promotional items, and increased customer service, to mention a few. Even though most marketing consultants limit themselves to either online or offline marketing techniques, David handles both areas. He will critique your marketing methods and your marketing message. If needed, he will train your staff in customer service as well as sales. He can help you drive targeted traffic to your websites, get them to knock your door, and have them picking up the phone to contact you!

Articles by David Guerrero: View All

Latest Articles

11/12/2012 21:40
Posted by David Guerrero    Normally, whenever you would go to a sales training program, the overall success of that program would be measured based on how much the program inspired you to sell, and the tips that the program gave you, things that you wish you would have thought of...
09/24/2012 18:37
  Posted by: David Guerrero It is no secret that being at a 100% occupancy does not only mean stability for your property, but also puts you in a position of power against your competitors.  You are 75% more likely to rent to someone from an internet lead over a walk-in....
04/04/2012 20:01
Posted by David  Guerrero    When you’re trying to select a social media site to expose yourself and your business, think of it as if you’re in NY and there are tons of social events going on all around you.  Obviously you can not attend every single party. The same goes...
04/02/2012 19:40
Market segmentation is a concept in economics and marketing. A market segment is a sub-set of a market made up of people or organizations with one or more characteristics that cause them to demand similar product and/or services based on qualities of those...
04/02/2012 19:33
Posted by David Guerrero     Every company is in existence to satisfy the need of a group of customers, bringing about a matching between their capabilities to the wants of its customers.  The first thing a company should analyze is decide what they can...
03/29/2012 13:07
Posted by David Guerrero As you start your new business, it is important to understand how to promote it and market it well. Of course, there are numerous ways to advertise your product. However, advertising is not cheap. When you are starting your new business, funding is not high either....
03/17/2012 00:01
Posted by David Guerrero How do most of your clients find you? Is it by word of mouth, maybe some advertising media or perhaps on Facebook or Twitter.  Regardless of the method you use to get your business known, adding a website will make a huge impact on your overall sales. In today’s...
03/14/2012 12:41
Posted by David Guerrero  Payment terms are arrangements made between you and your customer for you to get paid. Such terms should be included in your price list and/or invoices. If you plan on establishing credit lines for your customers, make sure the policy is as clear as possible....
03/14/2012 11:02
Posted by David Guerrero    While writing a press release is an effective way to get your product and company recognized by the public, you need someone to get it published for you. Below are some simple steps to help you get an editor's attention and your story published: Write...
03/07/2012 15:00
Posted by David Guerrero    Writing attractive content for your website and/or marketing materials is essential for the ultimate success of your product. The problem most marketers and business owners face is knowing what to write. By default, we all want to write about our...
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